Email Marketing Specialist

We are looking for a skilled and motivated Email Specialist to join our marketing team. As a member of the Content marketing team, the Email Marketing Specialist will support the engagement and retention of our customers. You will develop strategies and approaches through email, SMS, and notifications to engage and retain customers.

The Role and Responsibilities

This is an outstanding opportunity for a dynamic individual to support communications to our global customer base through email. The Email Marketing Specialist will be a valuable member of Content Marketing team and will be responsible for delivering email marketing campaigns and improving and developing our transactional communications.

Experience Required:

• 2 years plus work experience within a similar role
• Strong communication skills (copywriting)
• Experience of using email marketing software (Mailchimp, Mandrill)
• Ability to analyse trends and take appropriate actions
• Good understanding of A/B testing
• Experience in campaign planning
• Strong Microsoft Excel skills

Desirable (would be an advantage but not essential as training can be given):

• Agile working practices
• Analysis and audience segmentation
• Client facing experience would be desirable

The Ideal Candidate Will Be:

• Customer focused
• You have a data-driven and results-focused approach
• A team player
• Adaptable, creative and resourceful
• Able to identify problems and opportunities and find prompt resolutions or solutions
• You are passionate for and have a good understanding of new technology and global digital trends

About us:

Car Target Group is an international rent a car broker company that provides car rental solutions for both, travel businesses as well as end-customers. Through three different members of our Car Target Group family and our team of experts, we offer best possible rent-a-car solutions around the world.